Thailand Takes A Ride With Armoza’s Pull Over

Leading Thai television broadcaster, Channel 3, has now commissioned a first season of Armoza Formats’ game show Pull Over. The local adaptation will comprise 26 episodes and marks the first partnership between the two companies.

Produced by Createit Studio, Pull Over (30’-60’) is the on-location game show that proves being pulled over by a cop doesn’t have to ruin your day! Instead of getting a ticket, lucky owners of old and tired vehicles will get the chance to win a brand new car on the spot. They must answer seven questions by placing the eight provided car keys on the potential answers shown on the digital game board, in the hopes of completing the game with a key that will unlock the car.

Art Kaneearch Dandumrongsuk, Program Acquisitions at Channel 3, "We at Channel 3 and our producers love this format and are thrilled to be bringing it to Thailand. With its fun and unique character, we believe it will stand out among other shows due to its incredible car winning opportunities for the participants as well as our viewers, who will be able to both compete and to enjoy the interactive experience of the show.”

Avi Armoza, CEO of Armoza Formats, “‘Pull Over’ is the perfect feel-good game show that lifts regular people up by surprising them with the chance to win a car, as well as an ideal format for sponsorship and branded content. We are looking forward to seeing the Thai version and to engaging the local audiences with its play-along structure.”