Armoza Formats Closes Pan-Regional Latam Deal For Sex Tape
Armoza Formats’ has today announced a new deal with four Latin American countries for their new social experiment Sex Tape. Media company 360 POWWOW have taken the local rights for the show in Argentina, Chile, Peru and Colombia in a deal which incorporates celebrity sexologist Alessandra Rampolla as host for the future adaptation.
Alessandra Rampolla is a well-known sexologist and TV host, with shows that have aired in 22 Latin American countries, Spain, the US, the UK, Italy and the Netherlands. She is currently the host of Fox Life’s School for Husbands and School for Mothers in Law.
This new deal follows hot on the heels of Armoza opening a new LatAm office to focus more on the region.
Developed by Armoza Formats and based on the Formagination idea pitched by Dr. Shelly Varod, Sex Tape (60-90’) is the must-see social experiment, where each week three couples will try to fix their relationships with a dramatic and spicy new therapy. They will film their love life for a whole week – the issues, the intimacy and the sex… because if there’s a problem in the bed, there’s a problem in the relationship. They will then meet the other two couples, and under the guidance of a top sex therapist they will reveal their uncensored tapes to each other. Having exposed all, we will see their raw and unfiltered reactions, from the laughter to the conflicts and the tears. Will the new perspective that they get from the camera, our sexpert and the other couples change their relationship?
Alessandra Rampolla, “I'm always looking for innovative ways to shed light on intimacy issues affecting couples today. ‘Sex Tape’ is the most intelligent television platform to delve deeply into what really goes on behind closed doors.”
Daniel Gutman, CEO of 360 Powwow, "We are confident that there is no better way to explore and expose on TV today's sexual interactions and love than through this format and Alessandra’s talent. We are privileged to partner with Armoza and bring this high-profile project to Latin America.”
Avi Armoza, CEO of Armoza Formats, "'Sex Tape' has a very unique essence that brings couples' most intimate moments to the screen in a very emotional way. This show is the perfect fit for both Alessandra and the 360 POWWOW team and we are looking forward to a successful partnership with them in this key region.”